TRAVEL OREGON
Try Something Oregon Campaign
You’ll never know Oregon unless you try Oregon. Travel Oregon wanted a campaign that put the spotlight on all the unique people, places, and activities that make the state so special, encouraging residents and visitors to get out there and experience it for themselves.
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My Role: Crafted scripts and post copy for a short-form video series across TikTok and Meta, offering a perspective only Travel Oregon could deliver.
Travel Oregon with Travel Oregon Social Campaign
Exploring Oregon can be overwhelming. Travel Oregon wanted to adapt their existing “Travel Oregon with Travel Oregon” campaign concept into a social-first approach, using their puppet sidekicks and local guides to engage potential travelers and inspire them to book their next adventure.
My Role: Wrote engaging, seasonal paid and organic social copy to drive traffic to the Travel Oregon website and deepen visitors’ appreciation of the state’s diverse offerings.
Art Director: Sarah Champeau
Designer: ‘Apikale Fouch
Producer: Reid Fuhr
Video Editor: Ashley Padilla